Match Adults Wanted OOH Campaign
Role: Production Designer
Agency: Mojo Supermarket
Client: Match
Year: 2023
Lettering: Jon Contino
For Match’s Adults Wanted campaign, I worked as a Production Designer, overseeing all mechanicals and production files to ensure flawless execution across multiple advertising formats. This high-visibility campaign transformed NYC’s transit system and outdoor spaces into bold, attention-grabbing statements.
Key contributions:
Developed and prepared mechanicals for a variety of assets, ensuring accuracy for large-scale production.
Created full train station takeovers, bringing the campaign’s playful messaging to high-traffic commuter spaces.
Collaborated with production teams to ensure seamless execution from digital design to physical installation.
A full Subway take over was part of the project. These ads were every where. Assets covered turnstiles, pillars, and interior train ads, creating an immersive brand experience for commuters.
